The concept was to make a space where content creators could get a lot of content made all in one space, instead of running all over town posing in front of murals or in coffee shops. So, we created a place for anyone and everyone to come in and take a bunch of great photos.
Over 4,000 people bought tickets for Snap151. For each location we combined a mix of interactive elements, like a ball pit or a confetti room with more flat-style backdrops with props. And, whether it was wining prizes or making cotton candy, we always included the element of surprise and delight.
Pop Up 1 – Westbend Shopping Center in Fort Worth.
Pop Up 2 – Mockingbird Station in Dallas.
Pop Up 3 – The Star in Frisco.