A brand built without strategy could be saying something very different from what you want it to say. Make it easy for your ideal audience to see your brand the way you want them to.
Branding is more than just a logo or a color palette. Finding your core brand is figuring out how you want your business represented and tailoring customer touch points to reflect that in your image and all of your messaging.
Together we will explore, define and refine all of the attributes you want your business to be known for.
From there, we align those characteristics with your target market.
Once we have narrowed down what you want to communicate, I will do a brand audit of your current materials to see how they stack up.
You will walk away with a clearly defined core brand plus detailed feedback and suggestions about how to adjust your current efforts to better align with your core brand.
Investment: $ 785
Timeline: 1 week
Includes:
Please note – This package does not include any design work or implementation of suggested improvements.
However, if after reviewing your brand audit you feel any design upgrades should be handled by me, you can absolutely upgrade to a custom design package, and the fee you already paid for the Clarity Package will be credited there.
This package is the perfect starter kit for a new business. Even though your business is new it still needs to have some strategy behind the look and messaging. This package provides a clearly defined core brand look that you will be proud of and your target market will resonate with.
Together we will explore and define the characteristics you want your business to be known for.
From there, we will align those characteristics with your target market.
I will create a logo and variations, as well as small set of brand guidelines to help you keep you and your team on-brand going forward.
Investment: $ 1,800
Timeline: 1 week
Includes:
A brand built without strategy could be saying something very different from what you want it to say. Make it easy for your ideal audience to see your brand the way you want them to.
Branding is more than just a logo or a color palette. Finding your core brand is figuring out how you want your business represented and tailoring customer touch-points to reflect that in image and message.
Together we will do a deep dive to explore, define and refine the characteristics you want your business to be known for.
We will then align those characteristics with your target market.
From there, I will design a logo and variations as well as comprehensive brand guidelines.
Lastly, you will choose three collateral items that I will provide designs for. What items will make the most impact for your business? Business cards, flair pins, hang tags, and more… you choose what works best for you.
Investment: $ 6,500
Timeline: 1-3 months
Includes:
Think of it as a design sprint. You make a list of projects and prioritize them. I will finish as many of the items on the list as I can within the timeframe.
First we discuss all of the items you want to have me create. We get clear on what you are aiming at and what items are priorities.
From there, I estimate what I can complete from your list in the allotted time.
We schedule a date for the intensive and you send any necessary information for the projects.
On the day, I will work and periodically check in to get approvals and give you progress reports.
At the end of the day you will have a smaller TO DO list.
Investment Options:
$400 – 1/2 Day
$800 – 1 Day
$1,500 – 2 Day
Includes:
More than ever, it is important to create an experience for your customers. They don’t just want to buy your stuff. They want to be entertained and delighted. They also want to share that joy with the world. Creating socially sharable moments like murals or interactive photo opportunities is one way your brand can do this. All of my solutions are custom and tailored to meet your specific goal. If a mural isn’t your thing, then maybe another type of activation could be. Whatever the situation, we can work together to can create a unique experience for your customers.
Along with my love of helping companies grow and creating visual brand identities, every year I use a portion of the proceeds from my work to support worthy causes. Most recently this has included Dallas Animal Services, Humane Society of Dallas County, and Make-A-Wish® Foundation.
